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You are here: Home / Featured / Airtel launches ‘Mera Pehla 4G Smartphone’ to take on Jio

Airtel launches ‘Mera Pehla 4G Smartphone’ to take on Jio

October 11, 2017 By Anish Leave a Comment


It seems the device wars are coming to mobile operators who are trying to offer competitive rates and better options to take on Jio. While JioPhone garnered more hype and attention during the launch it somehow now has missed to hit the masses on time. As the saying goes, “Why fix if it ain’t broken” Airtel did not re-invent the wheel, it smartly partnered with Karbonn, an Indian mobile phone manufacturer to roll out a 4G device at almost the cost of a feature phone.

Under its programme ‘Mera Pehla 4G Smartphone’, Airtel will partner with device manufacturers to offer multiple options to buyers. However, to start with Karbonn A40 Indian, the customer needs to make a down payment of Rs 2,899 for the 4G smartphone and make 36 continuous monthly recharges of Rs 169. The customer will get a cash refund of Rs 500 after 18 months and another Rs 1000 after 36 months, taking the total cash benefit to Rs 1,500. However, this is costly than JioPhone for which you need to do a recharge for Rs. 150 only and pay a deposit of Rs. 1,500 against the device.

With regards to the specs of the Karbonn A40 Indian, it features a 4-inch screen, will run on Android Nougat, wil feature applications like Facebook, WhatsApp, YouTube and others. It will come pre-loaded with MyAirtel, Airtel TV, Wynk Music that offers digital content. It also comes with 1GB RAM and 8GB of storage. This is a dual-SIM VoLTE phone that is unlocked to any operator. Airtel offers a cashback of Rs.1,500 against the phone.

  • Airtel partners with Perplexity to offer Free 12-month Pro subscription
  • Airtel launches Xstream AirFiber in Mumbai and Delhi
  • Airtel launches Xstream to gain strong foothold in digital entertainment
  • Samsung and Xiaomi partner to develop 108-megapixel image sensor

Filed Under: Featured, Mobile Phones

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