• Home
  • About
  • Contact

Tech Ticker

  • Reviews
  • Mobile Phones
  • Tablets
  • Laptops
  • Gaming
  • Software
  • Television
  • Hardware
You are here: Home / Featured / MediaTek announces MT9638 4K Smart TV Chip

MediaTek announces MT9638 4K Smart TV Chip

March 3, 2021 By Anish Leave a Comment


MediaTek’s 4K Smart TV chip – MT9638 is AI-powered and offers support for the latest connectivity and display technologies. Today 4K Smart TVs have become a norm. Enhancement on the chip-level will make these devices more smart and efficient. On these lines, MT9638 supports AI-enhancement technologies such as AI super resolution, AI picture quality and AI voice assistants, plus variable refresh rate (VRR) and MEMC (motion estimation and motion compensation) so graphics appear smoother.

Additionally, MediaTek’s TV chip technologies also come with custom APU that brings high-performance AI computing to smart TVs. With built-in AI picture quality technology, the chip enables real-time content and scene recognition, automatically adjusting color saturation, brightness, sharpness, dynamic motion compensation and smart noise reduction to improve overall image quality. MediaTek’s AI super resolution technology, combined with the company’s MEMC technology, intelligently upscales resolution through multi-frame blending to deliver clearer images at the smart TV’s native resolution.

In terms of connectivity, the chip supports the latest connectivity technologies including Wi-Fi 6 for fast, reliable connectivity and HDMI 2.1, which integrates support for VRR to match movies or console gaming frame-rates in order to avoid screen tearing. The MT9638 also supports applications powered by AI voice recognition and AI-enabled video calls, opening up new ways for consumers to interact with their smart TV and connect with their family and friends. These technologies are turning living rooms into true home entertainment centers, delivering new, immersive experiences in streaming, gaming and entertainment.

Other features to MT9638 are Arm Cortex-A55 CPU, Arm Mali-G52 GPU and dedicated MediaTek APU, up to 4K60 resolution support with a multimedia decoding engine for HEVC, VP9 and the latest AV1 content, HDR10+ display support, enabling full array backlight local dimming with >2000 zones, Premium Dolby Atmos and DTS Virtual X surround sound support, latest HDMI 2.1a and USB 3.0 interfaces, in addition to gigabit-class Wi-Fi 6 connectivity.

With up to four far-field microphones, the chip provides whole room coverage for voice assistants with ultra-low power consumption (0.5W) on standby and ultra-fast, one-second resume for wake-up words.

MediaTek has shipped more than two billion units of its TV chips globally, powering products from entry-level to the flagship with comprehensive solutions that meet global TV specifications.

  • Oppo Reno7 Pro will be powered by MediaTek Dimensity 1200 MAX
  • LG’s webOS TV to be made available to other TV Brands
  • Amazon and Onida partner to launch Smart TVs with Fire TV built-in
  • CloudWalker launches 4K LED Smart Screens

Filed Under: Featured, Television

Worth a read

Lenovo Yoga 9i

Lenovo Yoga 9i laptop with 13th Gen Intel CPU comes to India 

January 16, 2023 By Apurva Leave a Comment

Intel’s 13th Gen processors have been out for a while for desktops but Lenovo has just become the first brand to launch a laptop powered by Intel’s latest generation of processors. The Lenovo Yoga 9i is a thin and light convertible laptop with a 14-inch touchscreen OLED PureSight display and Dolby Vision with up to […]

Lenovo Tab P11 5G

Lenovo launches Tab P11 with 5G support

January 13, 2023 By Manav Leave a Comment

Android tablets are still far away to offer an experience similar to the Apple iPads and now Lenovo is taking a stab at it with the launch of their first premium tablet in the Indian market. The Tab P11 5G supports the sub-6GHz 5G band that will allow users to carry out their tasks with […]

Marshall Acton III, Stanmore III and Woburn III speakers

Marshall launches Gen III Home Speaker lineup

December 17, 2022 By News Team Leave a Comment

Marshall has announced a newer generation of its home speakers, which now come with improved sound quality and a better soundstage. Acton, Stanmore and Woburn speakers are re-engineered in a way that features outward-angled tweeters and updated waveguides, allowing the speakers to deliver wide sound that will fill the biggest of the rooms. Moreover, there’s […]

EA Games Marvel's Iron Man

EA, Marvel Entertainment announce a multi-title collaboration, starting with Iron Man

October 31, 2022 By Kinjal Sangoi Leave a Comment

EA has announced a long-term deal with Marvel Entertainment that will see the gaming company release “at least” three new action-adventure games designed for consoles and PC. The first game to be developed under this collaboration is a single-player, third-person, action-adventure Iron Man. EA says the game is under early development at Montreal-based Motive Studio […]

Sony PS5

Sony increases PS5 price in select markets due to inflation

August 26, 2022 By Manav Leave a Comment

A general rule of thumb with respect to pricing for any tech product is that it goes down as the time passes. But for Sony’s PlayStation 5, it’s the other way around. Already struggling with supply issues, Sony today announced that the price of both the PS5 SKUs – digital and disc – will increase […]

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Search

Subscribe

New Stories

Lenovo Tab P11 5G

Lenovo launches Tab P11 with 5G support

Honor MagicBook X14 laptop

Intel’s 11th Gen CPU powers Honor MagicBook X14 laptop 

Marshall Acton III, Stanmore III and Woburn III speakers

Marshall launches Gen III Home Speaker lineup

Apple-EU-Self-Service-repair-iPhone

Apple users can now self-service their devices in Europe

WA Avatars

WhatsApp rolls out Avatars

More Stories

Advertisement

dhgate has mobile phone parts for sale

© Copyright 2018 Tech Ticker · All Rights Reserved · Privacy Policy · Terms of Use