McAfee’s Scam Message Study reveals that individuals in India are exposed to nearly 12 fake messages daily. Astonishingly, around 82% have fallen for these deceptive messages. This global study sheds light on the overwhelming consumer experience, driven by increasingly convincing text, email, and social media scams, amidst a surge in AI-powered scams.
Indians dedicate an average of 105 minutes per week scrutinizing messages to distinguish real from fake. Among the elaborate deceits, the most common forms include fake job offers (64%) and bank alert messages (52%).
AI emerges as a favored tool for scammers, amplifying the sophistication and scale of scam messages. The study highlights the urgent need for robust AI-driven solutions to counteract these scams.
McAfee’s research points to four crucial insights about online scams, revealing increased stress due to AI-driven sophistication. The study underlines the necessity for advanced AI-powered defense mechanisms to combat AI scams.
Today’s scam messages are cleverly camouflaged
60% of Indian respondents think it has become harder to identify scam messages, attributing this trend to hackers using AI to make their scams more believable. Further, 49% of people said that scam messages no longer have typos or errors, and are very believable as a result, and that scam messages are harder to identify because they are often very personal.
This sophisticated trickery takes five common forms:
“You’ve won a prize!” – 72%
Fake job notifications or offers – 64%
Bank alert message– 52%
Information about a purchase the recipient didn’t make – 37%
Netflix (or similar) subscription updates – 35%
Fake missed delivery, or delivery problem, notification – 29%
Amazon security alert, or notification messages regarding account updates – 27%
How to Protect Yourself from Scam Messages
Think before you click. Cybercriminals use phishing emails or fake sites to lure people into clicking links that could lead to malware. If you receive an email asking you to click on a link, even if it’s a great-sounding deal or indicates it’ll provide useful information, it’s best to avoid interacting with the message altogether. Always go direct to the source and interact with reputable companies.
Remember that if it seems too good to be true, it probably is. Many scams are effective because the scammer creates a false sense of urgency or preys on a heightened emotional state. Pause before you rush to interact with any message that is threatening or urgent, especially if it is from an unknown or unlikely sender.
Use AI to beat AI. From blocking dangerous links that appear on text messages, social media, or web browsers, customers across all platforms can take advantage of the AI-driven technology behind McAfee Scam Protection to engage with text messages, read emails, and browse the web peacefully and securely.