China’s one of the leading mobile operator, Unicom has launched a push email service called as the RedBerry. Its name is a clear attack on RIM’s BlackBerry service which they are going to launch in China with China Mobile by the end of the next month.
Unicom in its press release states that the firm is ready to challenge the BlackBerry push-mail service. They also stated,
The RedBerry name extends the vivid name of BlackBerry that people are already familiar with, and it also combines the new red symbol of China Unicom.
Things are not going smooth for RIM in 2006, first it was the case with NTP and now a stiff competition from an unexpected competitor and surely is more cheap what Blackberry offers.