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You are here: Home / Apple / Apple’s interim CEO lashes netbooks, says it has junky hardware

Apple’s interim CEO lashes netbooks, says it has junky hardware

April 23, 2009 By Kinjal Sangoi 3 Comments

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Apple’s not really fond of the new low cost PC phenomena which netbooks have brought in and when Apple’s interim CEO, Tim Cook was asked about this during an earnings call – he did the obvious, thrashed it. He said, “when I look at netbooks, I see cracked keyboards, terrible software, junky hardware, very small screens. It’s just not a good consumer experience and not something we would put the Mac brand on. It’s a segment we would not choose to play in.” He also put his marketing traits to use and said if people are so desperate for a Mac netbook they should try out iPhone or iPod Touch.

Well, it maybe some harsh words but practically speaking Apple won’t be overlooking such a huge market potential.If Apple comes out with a device similar to netbook, there can be two possibilities – they’ll either churn out a larger sized iPod Touch (an only touchscreen device) or will have a computer sorted with all the current flaws of netbook but won’t be called a netbook.

[Via VentureBeat]

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  • Steve Jobs takes yet another medical leave, Tim Cooks will act as interim CEO
  • Mac OS X update will kill support for Atom CPUs, hackintoshed netbooks
  • Rumor: Apple Touchscreen netbook coming in October for $800
  • More Apple rumors: 3G Macbook Air and a cheaper Air model

Filed Under: Apple

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