A little known fact is that ZTE is the world’s fourth largest handset manufacturer and they act as OEMs for many Indian manufacturers. Today at an event in Mumbai, ZTE unveiled its initial range of smartphones and data cards under their own brand name. The six devices that were announced are priced in between Rs. 5,000 and Rs. 15,000 and has promised to launch high-end devices in the coming months.
First up is the Kis Flex phone which is an entry-level smartphone running Android 2.3. The phone’s feature list includes 1GHz processor along with 256MB of RAM. Additionally, it has a 3.5-inch QVGA 320×480 display, 512MB internal memory, dual-SIM support, 2MP camera, Wi-Fi, Bluetooth, microSD card slot and 1200mAh battery. Kis Flex is priced at Rs. 5,799.
Next is the Blade C phone. The device runs Android 4.1 Jelly Bean OS and is powered by 1GHz dual-core processor and 512MB RAM. As for other hardware features, the phone comes with dual-SIM connectivity, 3MP fixed focus camera with 720p HD video recording, 4-inch WVGA 480×800 display, 4GB internal memory, microSD card slot and 1600mAh battery. Blade C will sell for Rs. 7,599.
The Blade G2 ups the ante with Android 4.1 on board with a 1.2GHz quad-core processor, 512MB RAM and a larger 4.5-inch display with FWVGA resolution (480×854). Moreover, the phone again comes with dual-SIM support and features a 5MP rear-facing camera with VGA front, 720p HD video recording support, 4GB internal memory, microSD card slot, Bluetooth, Wi-Fi, 2000mAh battery. Blade G2 will go for Rs. 11,599.
The Blade E is again same as the G2 but comes with a smaller 1600mAh battery. Blade E is priced at 11,999.
Blade L goes for the Galaxy Grand crowd with a large 5-inch display with WVGA resolution. On the Android side, it runs version 4.0 and features a 1.2GHz quad-core processor, 512MB RAM, 4GB internal memory, Wi-Fi, Bluetooth, 5MP auto focus camera, 0.3MP front-facing camera, 2000mAh battery. Blade L will sell for Rs. 12,599.
The last in the lineup is Grand X Quad Lite. Like the Blade L, this device also comes with a 1.2GHz quad-core processor and a 5-inch display. The resolution however, has got a bump to qHD, which is 960×540 pixels. Other features include 512MB RAM, 4GB internal memory, dual-SIM connectivity, 5MP camera, VGA front-facing camera, Wi-Fi, Bluetooth, microSD card slot and 2500mAh battery. Grand X Quad Lite will retail for Rs. 14,999.
The data card range includes Swift, Swift+, WSwift and Swift Speed. The cards are priced from Rs. 1,799 and goes up to Rs. 2,499.
ZTE also claims to have an “at your doorstep” after sales service in select cities.