Sony under fire for PSP ad, defend themselves
(No Ratings Yet)
Loading ...
Sony has sparked out a controversy with its latest ads running all over Holland. The ads are displayed for the launch of ceramic white version of PSP which depicts a white woman threatening a black woman, clearly leading to racism. However, speaking to GamesIndustry, Sony had a different story to say.
A variety of different treatments have been created as a campaign to either highlight the whiteness of the new model or contrast the black and the white models. Central to this campaign has been the creation of some stunningly photographed imagery, that has been used on large billboards throughout Holland.
[Image Via Neogaf]
Liked the post? Why not Subscribe to our RSS Feed.
Jul 12th, 2006 at 7:01 pm
[...] Sony has finally withdrawn its controversial PSP ad which were being displayed all over the Dutch territory. Sony still being not so apologetic said that they only wanted to highlight the color contrast between the two PSPs. [...]